In this episode of French Insider, Anne-Emmanuelle de Boysson, Executive Director of the French-American Chamber of Commerce California and Polina Bogdanovitch, Managing Director of the French-American Chamber of Commerce New York, join host Melissa Hughes to discuss the trends, challenges, and opportunities for French companies looking to expand into the U.S. market.
What We Discussed in This Episode:
- What are the objectives and recent developments pertaining to both East and West Coast French-American Chambers of Commerce (FACC)?
- How do industry focuses differ between the East and West Coasts?
- What considerations and growing opportunities should French companies looking to expand into the U.S. focus their attention on?
- What practical tips or advice can help French companies successfully market themselves and thrive after entering the U.S. market?
- Given the diversity of the United States, how crucial are tailored, region-specific business strategies?
- Which U.S. visas are most relevant for French businesses seeking to expand, and how do they differ?
- What challenges do local employment laws and immigration requirements pose, and how can businesses mitigate these obstacles?
- What advantages do local networks and regional resources offer when establishing connections in the U.S. market?
- What networking events are available through and provided by the FACC?
About Anne-Emmanuelle de Boysson
Based in San Francisco, Anne-Emmanuelle de Boysson is the Executive Director of the French-American Chamber of Commerce California, a non-profit, non-governmental, member-driven organization seeking to improve the commercial and industrial relationships between France and California.
As Executive Director, Anne-Emmanuelle oversees the FACC California’s dynamic business platform of over 200 companies and network of 5,000 plus contacts. Originally from Paris, she is a dynamic, seasoned professional with over 15 years of expertise spanning marketing and procurement.
Before joining the FACC, Anne-Emmanuelle held the role of Director of Indirect Procurement at the Estée Lauder Companies, where she spearheaded the EMEA procurement strategy for store design and construction. Prior to that, she served as the European Marketing Manager at Dyson, overseeing the launch of multiple products and driving regional marketing initiatives.
About Polina Bogdanovitch
Possessing a rich background in business development across New York and London, Polina Bogdanovitch is the Managing Director of the French-American Chamber of Commerce New York, where she fosters connections that empower French entrepreneurs to grow and prosper in the U.S. and is a primary contributor to the FACC-NY’s Committees’ composition and programs.
Before stepping into her current role, Polina served as the Associate Director of Development at FACC-NY, where she led efforts in member recruitment and engagement. During her tenure, which spanned the challenges of the COVID era, Polina collaborated closely with members to enhance their U.S. commercial growth by identifying synergies within the network and fostering meaningful connections.
Prior to her time at FACC-NY, Polina held business development roles, working with technology and startup clients. Born and raised in France, she has spent over a decade living and working in the United States.
About Melissa Hughes
Based in the firm’s San Francisco office, Melissa Hughes is a senior associate in Sheppard Mullin’s Labor and Employment Practice Group, where she defends and counsels employers in a range of employment disputes.
As a litigator, Melissa represents businesses of all sizes, from pre-litigation through post-trial motion practice before state and federal courts, as well as representing employers in connection with administrative proceedings.
Additionally, Melissa serves as a trusted advisor to employers, helping to manage a broad range of employer issues such as disability accommodation, workplace investigations, California wage and hour laws, and employee leaves of absence.
Melissa is a member of the Sheppard Mullin French Desk, where she is a trusted advisor to several French groups and companies operating in or seeking to expand to the U.S. with respect to employment and personnel matters.
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