Last Updated: May 2023.
We Use Tracking Tools
We collect personal information about users over time and across different websites when you use this website. We use several common tracking tools like cookies, on our website and digital platforms. When we refer to cookies, this includes other similar technologies such as pixel tags, or web beacons. To learn more about what tracking tools are and how they work visit here.
Our vendors or third parties may place and use these tools on our sites or apps. In this policy “we” and “us” refers to Sheppard and affiliates. It also includes our vendors and third parties who place tools on our sites or apps.
This policy describes how and why we use these tools. This policy also describes your choices.
Why We Use Tracking Tools
We may use cookies and tracking tools on our sites and apps and in our emails and other communications for the following reasons:
- To improve our website and your experience on our sites and platforms.
- To carry out research and statistical analysis to help improve our content, products and services.
- To understand how visitors use our site and your interests. This includes navigating, scrolling, and looking at pages they access and content they open.
- To recognize new or past website visitors
- To integrate with third party social media websites
How We Gather Information
We use information you make available to us when you interact with us, our affiliates, and other third parties to decide what content is relevant to you. We gather this information using the tracking tools described above. For example, we or our partners might look at your browsing behaviors. We might look at these activities on our platforms or the platforms of others.
We work with third parties who help gather this information. These third parties might link your name or email address to other information they collect. Or, it might include online usage information.
How to Control Certain Tracking Tools
Your browser may give you the ability to control cookies. You have choices about our tracking tools that are not required for our website to function. Some browsers can also be set to reject cookies. To find out more about how to control cookies from your web browser, please visit here. To control flash cookies, which we may use, you can go here. Why? Because flash cookies cannot be controlled through your browser settings.
Our Do Not Track Policy: Some browsers have “do not track” features. It lets you tell websites you visit that you do not want them to track your online activity. These features are not yet uniform across browsers. We do not currently respond to those signals. If you block cookies, certain features on our sites may not work. If you block or reject cookies, not all of the tracking described here will stop.
The Self-Regulatory Program for Online Behavioral Advertising program provides consumers with the ability to opt-out of having their online behavior recorded and used for advertising purposes. To opt-out of interest based advertising you can visit here and follow the instructions on that page. Your mobile device may also provide its own instructions on how to prevent interest-based advertisements.
Choices you make are both browser and device specific.