Global law firm Sheppard, Mullin, Richter & Hampton LLP today announced its new brand identity. Designed to reflect the modern firm it is today, “Sheppard” brings a new look that embodies the firm’s shared commitment to excellence, strategic growth and authentic partnership with clients and with one another.
"Our rebrand reflects who we are today—a global, forward-thinking law firm with nearly a century of history," said Luca Salvi, Chair of Sheppard. "As we step into our next century of growth, this is an opportunity to align our brand with our long-standing commitment to true partnership, exceptional client service, innovation and the trust we have built with clients over decades."
The new visual identity balances tradition with innovation, featuring a new logo, shortened name and a refreshed look and feel across the website and all marketing channels. The legal name of the firm remains Sheppard, Mullin, Richter & Hampton LLP.
"This rebrand is the result of thoughtful research, reflection and collaboration," said Christie Cáceres, Chief Business Development and Marketing Officer. "It anchors our reputation for building enduring, collaborative relationships with modern sophistication.”
About Sheppard
Businesses turn to Sheppard to deliver sophisticated counsel to help clients move ahead. With more than 1,200 lawyers located in 16 offices worldwide, our client-centered approach is grounded in nearly a century of building enduring relationships on trust and collaboration. Our broad and diversified practices serve global clients—from startups to Fortune 500 companies—at every stage of the business cycle, including high-stakes litigation, complex transactions, sophisticated financings and regulatory issues. With leading-edge technologies and innovation behind our team, we pride ourselves on being a strategic partner to our clients.